Drop #1: conheça os dois lados de uma mesma peça | ROWA STORE

Drop #1: get to know both sides of the same piece

Posted by Marketing Rowa on

How many activities can be part of a woman's routine? Gym, work, study, beach tennis, yoga, meeting friends, date with partner, family lunch, self-care moments, trips to the salon and other tasks to be accomplished in a short period.


Wanda Grandi and Romana Novais, founders of Rowa, live this hectic routine and wanted pieces to go with them, without leaving aside comfort and, of course, style… That is why the duo focused on creating strategic pieces that could transit through all these occasions and from there came the starting point to developDrop #1: New Beginnings, Infinite Possibilities .


Among the numerous creative paths found by the style team: giving some pieces of the collection two ways of use, thus creating products that adapt and reveal Rowa's multifunctional DNA. Check out some of our transformations:

Clover Jacket 2 in 1 Nylon Pouch.

Kite cropped hooded blouse with detachable Nylon sleeves.

Prisma high collar jacket with removable sleeves in technological mesh.

In addition to practicality, the products bring the aesthetic look of our founders. They participated in the choice of each trim, focused on the research, as well as on the choice of fabrics to add style and sophistication to comfortable and, above all, functional pieces. Did you like it?

← Older Post Newer Post →

Leave a comment

blog

RSS
Como aproveitar a Black Friday da Rowa: Dicas para as Rowa Girls arrasarem nas compras! 🖤✨
auto cuidado black friday looks moda

Como aproveitar a Black Friday da Rowa: Dicas para as Rowa Girls arrasarem nas compras! 🖤✨

By Marketing Rowa

A Black Friday chegou, e com ela, aquele frio na barriga de encontrar as melhores ofertas e renovar o guarda-roupa com peças que combinam estilo,...

Read more
ARRASE NO OUTONO: TENDÊNCIAS DE LOOKS PARA INSPIRAR SUA ESTAÇÃO
looks moda

ROCK THIS AUTUMN: OUTFIT TRENDS TO INSPIRE YOUR SEASON

By Marketing Rowa

With the arrival of fall, it’s time to update your wardrobe and prepare for cooler, cozier days. This season, fashion trends offer a variety of...

Read more